The pharmaceutical business has seen significant transformation since the advent of online pharmacy marketing tools a few years back. E-business is one of the inventions that came out of the creation of ICT based online/mobile high-speed internet and enabled the establishment of online purchasing and selling of both tangible and intangible products. Its main benefits are its broad use, simplicity, and low cost to the customer of this online method. Nowadays, the paradigm of online buying and selling is becoming more and more popular, especially among young people. One kind of this e-purchasing model where a client may profit from part of it is e-pharmacy, when they purchase the suggested drug online. These websites now provide consumers an easy and convenient way to purchase prescription medications and other health-related products, replacing traditional physical pharmacies. This article investigates the many roles that E-Pharmacy marketing platforms play in improving consumer experiences, extending healthcare accessibility, and fostering general well-being. A standardized questionnaire is given to 91 respondents in a broad sample for the quantitative component, and 52 people with prior experience utilizing E-Pharmacy platforms are interviewed in-depth for the qualitative component. Important conclusions show that the main reasons people utilize internet pharmacy are convenience, competitive cost, and privacy. Delivery schedules, product availability, and worries regarding data protection are still issues, however. Through features like automated refill reminders and mobile app alerts, the research also emphasizes the important contribution that internet pharmacies make to enhancing prescription adherence. The results imply that internet pharmacies would become more and more important in offering individualized, easily accessible, and reasonably priced healthcare as technology develops.