Advances in Consumer Research

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Original Article Open Access

Integrating Cultural Intelligence, Language Proficiency, and Emotional Intelligence in Explaining Cross-Cultural Adaptation: The Mediating Role of Psychological Adaptation among International Students in Jiangxi Universities

Wang Qi,

Mohd Shukri Ab Yajid,

Jacquline Tham

Issue 1 : 383-394

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Original Article Open Access

Research On The Application Of Green Logistics Models In Supply Chain Management At Small And Medium-Sized Enterprises In Hanoi

Vo Huu Khanh

Issue 1 : 227-234

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Original Article Open Access

Residential Status as a Moderator in the Adoption of OTT Platforms: An Empirical Study of Delhi, NCR

Isha Kalra,

Meenu Gupta

Issue:6 : 2780-2786

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Original Article Open Access

“Blockchain Technology in Indian Banks: Employees’ Awareness, Perception, and Influencing Factors”

Aakansha Sharma,

Neeraj Rana

Issue:6 : 149-158

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Original Article Open Access

Sustainable and Green Computing

Sanjeev Ranjan,

Rupam Kumari

Issue 1 : 223-226

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Original Article Open Access

Applying Ipsas 23 To Recognize Non-Trading Operating Revenue At Public Hospitals In Hanoi Area, Vietnam.

Ly Lan Yen

Issue:6 : 2335-2343

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Original Article Open Access

Study of the personality profiles of Burkinabe first division footballers

Brigitte Nanaa,

Amidou Sawadogo,

Rodrigue Hôbe Dembélé,

Sébastien Yougbaréc

Issue:6 : 532-540

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Research Article Open Access

AI Adoption In Tunisian Banking: Implications For Consumer Experience And Trust

Issue:5 : 2831-2837

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Research Article Open Access

Consumer Trust In Digital Brands: The Role Of Transparency And Ethical Marketing

S. Md. Shakir Ali,

T Dakshinamurthy,

Pratik Priyadarshi,

Monika Mittal,

Nandhakumar S,

K. Sanjay

Issue 1 : 106-114

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Research Article Open Access

Predictive Analytics in Supply Chain Management: The Role of AI and Machine Learning in Demand Forecasting

Hatim Kagalwala,

G V Radhakrishnan,

Irshadullah Asim Mohammed,

Rishi Reddy Kothinti,

Nirzar Kulkarni

Issue 1 : 142-149

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Original Article Open Access

The Interplay of Economics, Education, and Management in Shaping Consumer Choices

Michael Tomas Sebullen,

Ahmet Niyazi Özker,

Cem Cagri Donmez,

Rebecca Owusu,

Nazdar Balder,

Habib Al Souleiman,

Haslinda Musa

Issue:5 : 2940-2946

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Research Article Open Access

Leveraging AI for Personalized Employee Development: A New Era in Human Resource Management

N. Madhumithaa,

Aarti Sharma,

Sai Krishna Adabala,

Shabnam Siddiqui,

Rishi Reddy Kothinti

Issue 1 : 134-141

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Research Article Open Access

The Weekend Effect in Crypto Momentum: Does Momentum Change When Markets Never Sleep?

Nidhi Kumari ,

Dr. Pratibha Wasan ,

Dr. Bhaskar Chhimwal

Issue 4 : 4165-4174

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Research Article Open Access

The Impact of Influencer Authenticity on Purchase Intentions among Gen Z Consumers.

Dr Siddharajsinh A Gohil ,

Dr Bhautik k Nagariya ,

Dr. Ajay U Parmar ,

Ms. Pooja D Joshi ,

Dr. Dilip B Joshi

Issue:5 : 890-903

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Research Article Open Access

AI-Powered Personalization in E-Commerce: Consumer Perceptions, Trust, and Purchase Decision-Making

Dr Ritesh Kumar Singhal ,

Dr Bhautik Alpeshkumar Patel ,

Dr Mayank Singh ,

Mr. Chatan Khanna ,

Gabriel Ayodeji Ogunmola ,

Yogesh H. Bhosale

Issue 4 : 3779-3786

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Research Article Open Access

Cognitive Biases in Digital Decision Making: How Consumers Navigate Information Overload (Consumer Behavior)

S. Md. Shakir Ali

Issue 1 : 168-177

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