Volume 3 Issue 10
September 2026
Original Article Open Access
Little Style, Lasting Influence: The Role of Perceived Sherub Marketing and Brand Awareness in Shaping Purchase Intention through Mini-Me Fashion Sharenting
Issue 10 : 31-42
Original Article Open Access
Determinants of Green Hydrogen Acceptance and Supply Chain Management: A Model-Based Study in Gorakhpur City, India
Issue 10 : 23-30
Original Article Open Access
Influence of Workplace Resources on Affective Organisational Commitment: An Empirical Study of Recognition, Social Support, Job Satisfaction, and Self-Efficacy
Issue 10 : 9-22
Original Article Open Access
Sustainable Consumption in Emerging Markets: Factors Influencing Green Purchase Decisions Among Generation Z Consumers
Issue 10 : 1-8
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