Advances in Consumer Research
Issue 6 : 593-613
Original Article
From Theory to Collaboration: A Literature Review on Disposal Behaviour and Its Scholarly Interconnections
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1
Assistant Professor of Organizational Behaviour & Human Resource Management (OB & HRM), XIM University, Bhubaneswar, Odisha, India.
2
Assistant Professor, Department of Marketing and Strategy, ICFAI Foundation for Higher Education, Gurgaon, Haryana, India
3
Delhi Technological University (DTU), Delhi, India
Abstract

Despite the lack of emphasis on consumer disposal behavior in marketing, there has been a lack of systematic efforts to compile information on this topic, which poses a barrier to future research. Product disposal has environmental, social, and corporate consequences and therefore conscious disposal and consumption is the need of the hour. All life on Earth is harmed by indiscriminate garbage disposal, which also contributes to global warming, environmental degradation, cholera, malaria, flooding, and contamination of soil and water. Waste management is addressed in Sustainable Development Goals 11 and 12 of the United Nations (2021) . In recent years, this field of study has expanded swiftly due to its contribution to the reduction of rising pollution levels. The behavior associated with disposal is complex and interdisciplinary. Present study employs bibliometric and network analysis in conjunction with an exhaustive review of the literature to ascertain significant patterns and potential avenues for future investigation. The research incorporated 88 Web of Science articles published in the last thirty years. This study provides an exhaustive literature review, the development of macro themes, and recommendations for future research. The disposal behavior variables diagram illustrates the manner in which internal and external factors impact the behavior's causes and consequences. In addition, the results obtained revealed that collaboration among researchers in the field of disposal behavior has grown in recent years.....

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